branding Archives - The PVW Group
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branding Tag

Harts of Rum

Now here's a fun project we were super proud to complete! Our longtime client, Lemon Hart & Son Rum, wanted to create a special book that would serve as product knowledge, and also be the perfect addition to the bookshelves of the brand's many faithful fans. Covering everything from...

Augmented Reality: Fad or Here to Stay

In a very Harry Potter-esque move, many brands are opting to include augmented reality (AR) in their packaging and promotions, but is it a cute fad, or something to be adopted across the board? Tactic is leading the way with dynamic, interactive spirits labels that engage...

Think You Could Match This Guy’s Creativity?

We love a good challenge, and bow to the creativity of Solomon Tsitsuashvili, who in 2017 challenged himself to create a new ad every day for an entire year. Here are a few of our faves: Check 'em out on Facebook, they're pretty impressive!...

Move over Mr. Greek

When it comes to mediterranean fast-casual food concepts, the newly launched Neôs Cuzina Grecque in Montreal has people buzzing. Serving up a delicious blend of fresh, oven-roasted, authentic Greek classics, Neôs Cuzina Grecque is taking everyday mouth-watering favourites to a whole new level. Responsible for name ideation,...